How Africa is contributing to the creator economy boom

Episode 118 August 22, 2022 00:40:58
How Africa is contributing to the creator economy boom
Techpoint Africa Podcast
How Africa is contributing to the creator economy boom
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Hosted By

Emmanuel Paul Oluwanifemi Kolawole Chimgozirim Nwokoma

Show Notes

This episode is also available on YouTube - https://www.youtube.com/watch?v=v26kNDs5CKw&list

The creator economy recorded a 550% growth between 2016 and 2020. Today on the Techpoint Africa Podcast, we discussed what this could mean for Africa and African creatives.

Joining our host, Oluwanifemi, in the studio, was Femi Taiwo CEO, TERAWORK and Douglas Kendyson, CEO Selar. Both guests shared insights as to what Africa stands to gain from the creator economy, the challenges African creators face, and possible solutions to these challenges.

To advertise or promote your brand, visit this link or send an email to business@techpoint.africa

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Timestamps

00:00 - Introduction

04:00 - What is the creator economy?

11:55 - How are African creatives contributing to the creator economy boom?

18:15 - Is being unique truly a selling point?

26:55 - What Africa benefits from the creator economy

29:48 - Hurdles to enjoying the creator economy boom

34:45 - Why creators should choose TERAWORK/Selar

Useful links

This episode was produced by Ogheneruemu Oneyibo and edited by Múyìwá Mátùlúkò

Email us your feedback at podcast@techpoint.africa. Visit www.techpoint.africa for more stories.

 

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